You’ve led teams. You’ve hit your numbers. You’ve delivered results. So why is your job search dead silent?

If you’re a VP-level candidate struggling to land interviews, you’re not alone—and no, it’s not just because “the market is tough.” 

The truth is:

The job search process has changed. But most seasoned leaders haven’t been taught how to keep up.

If that’s you, let’s walk through the three biggest reasons you’re getting ghosted—and what you can do to turn things around.

Most executives I work with lead with responsibilities, not outcomes.

Their resume reads like a job description. Their LinkedIn profile is vague. And their messaging is rooted in what they’ve done—not what decision-makers need now.

Here’s the thing:

Hiring managers don’t want to read your autobiography. They want to see your fit. Fast.

Your materials need to:

• Show how your results align with business priorities

• Use language that matches the job descriptions you’re targeting

• Answer the silent question: “Can this person solve my problem?”

When that shift clicks into place? Interviews start landing.

Hitting “Easy Apply” 100 times a week isn’t a strategy. It’s a trap.

At the VP level, roughly 75% of roles aren’t posted—or if they are, they’re filled through referrals before you even hit “submit.”

If your current approach is mostly:

• Applying online

• Waiting for recruiters to reach out

• Polishing your resume over and over

...you’re going to feel stuck.

The solution?

A targeted, proactive search strategy that leverages relationships, positions you as a problem-solver, and opens up doors before they close.

Here’s a harsh truth:

Being qualified is not enough.

Maybe you’re trying to:

• Move into a new industry

• Land a broader leadership role

• Shift from consulting back into corporate

If you haven’t done the work to reposition your brand, employers will default to what they think you are - not what you’re aiming for.

That means reframing your story, sharpening your elevator pitch, and building visibility in the spaces you want to move into.

Your next role is waiting. But the market won’t connect the dots for you. You have to guide them there.

If you’re reading this thinking, “Yep. This is me…”

Here’s what I want you to know:

You're not too old. You're not too expensive. You're not too late. You just need a smarter strategy and a sharper message.

That’s where I come in.

As a former recruiter and executive job search coach, I help VPs and Directors:

• Reposition themselves for the roles they want next

• Build visibility and traction (without chasing recruiters)

• Land interviews in a competitive, noisy market

No more wondering what’s wrong. No more rewriting your resume for the 12th time. Just a clear path…and someone who knows how to walk it with you.

→Also read: I’m qualified, I’m applying… why am I not getting interviews?